AutoPilot Managed WordPress Hosting was born from a gap, a frustration if you will.
My name is Matthew Brown, and I have a problem. I’m a serial entrepreneur and I enjoy doing waaaaaay too many things. I never have enough time, and I’m always finding more things I want to do! Be it learning to speak Spanish or new WordPress tricks.
Oh, and since spending three weeks in the Solomon Islands working on the Solomon Island GodPod recordings at the Solomon Island Adventist Mission with It Is Written Oceania, I’ve loved Pacific Island English Creole languages and want to learn more. Then there is the food! Wantoks, mi barava tumas kaikai! The Solomon Islanders know how to grow and cook amazing food, I tried 37 different varieties of bananas while I was in Honiara, some cooked in a motu (a traditional way of cooking wrapped in banana leaves in a pit with hot stones), many raw, and I can’t even begin to tell you how good the pineapple and pawpaw is over there. I don’t even like pawpaw! But, I digress.
Yep, I have a problem.
After reading Timothy Ferriss’ 4 Hour Workweek book, I realised that I was trying to do too much myself. You see, I was running a digital marketing business, while also dealing with website hosting for clients, trying to write a travel blog and also maintain a few other side blog projects. Even just my three main projects were too much to manage, especially when the digital marketing side of things both paid most of the bills and required so much of my time. I could do most of my work from anywhere, but the challenge is always balancing getting the work done while also doing the tasks I really want to do – and while I love digital marketing, I don’t always feel like doing it! Sometimes I’d much rather be exploring a glacier by hovercraft. Honestly, I really would.
So, what to do with this dilemma?
In his book, Tim talks about a muse business. One that you may or may not enjoy, but that can pay the bills to support your other projects without requiring a massive time commitment. As I continued reading about elimination and automation, it occurred to me that the website hosting aspect of my business was the one piece that could most easily be automated both for myself and for others. At the same time, it could provide a brilliant service that filled a gap in the market: premium managed WordPress hosting.
I was already working predominately with WordPress and had spent a great deal of time refining our hosting platform to one that I believe is the fastest WordPress hosting service in Australia, perhaps the world (put us to the test). On top of that, I was already automating some key maintenance services for clients, including WordPress backups, core updates, plugin updates and theme updates. I was already providing a security-hardened platform with brilliant uptimes, active security monitoring and malware cleaning services.
Everything was already in place to build a dedicated WordPress hosting company on top of our well-oiled hosting platform. I didn’t want this to be just any WordPress host though. There are stacks of those to choose from already. I wanted to be different. I’m already convinced that our platform is one of the fastest in Australia, but one of the biggest pain points I hear over and over again (and that I have encountered myself when dealing with other hosting companies) is service. Hosting companies compete for the lowest price, and you lose out on quality of service, across customer support, uptime, and performance.
This WordPress hosting company had to be different.
To start with, it had to be managed. The services were already in place to automate updates and maintain tight security, the things that most managed hosts spruik. How could I really differentiate our service though? One possibility is to provide an amazing support experience for our customers.
The name “AutoPilot” had already occurred to me, and building on that idea and the goal of providing a hosting experience that customers want to talk about for all the right reasons, it hit me: fully managed services. Could we viably provide everything related to the WordPress experience to make it easy for anyone else wanting freedom from dealing with the necessary tasks that need doing but they don’t necessarily enjoy?
I thought about the travel blog I was writing. If I ever wanted to travel and blog full time, I would want a managed WordPress host so I didn’t need to worry about whether or not it was secure, backed up, or up to date. I would also want to know that if anything went wrong with updates, someone else would deal with it. If I wanted to add a new plugin to the website, I could just email the web host and ask them for their advice, and they could do it all for me, from installation to configuration of the plugin. I could just jump in and start using it. Sort of like a virtual assistant or concierge specifically for my WordPress site.
The service needed to be easy, and it needed to be scalable. What happens when my blog grows or if a post goes viral? Does it crash the server? The service needed flexibility as well as impeccable support.
Most importantly, this web host needed to care about the little things as well as the big things. I didn’t realise how many of the little things we’ve stopped caring about here in Australia until I spent time in the Solomon Islands. The little things matter, even if it is just that you are having a rough day and need to have a chat. We certainly aren’t psychologists, but we are here for you.
With AutoPilot Hosting, you have a dedicated account manager that looks after your WordPress needs. Sure, they might need to sleep occasionally and you might get a response from someone else, but your account manager is there (no matter what plan you are on), to keep on top of everything related to your website, your goals, and helping you get the most from WordPress. If you need to have a chat about something else, you never know what insights your account manager might have*.
*Disclaimer: Your account manager might not have any insights at all, or they might. Try them and see, they are pretty smart people!
With that, AutoPilot managed WordPress hosting was born.
AutoPilot is a scalable WordPress hosting platform that keeps your website online if you have traffic spikes. It grows with you, and your account manager supported by the rest of our team is here to help you every step of the way. Just bring your own designer, or use a template of your choice. We can install and configure it for you. If you need custom design work, we can put you in touch with one of our design partners.
If you are an agency or freelancer, we can work with you to streamline your WordPress development processes and help you launch new websites faster.
If you are a small business looking for a more powerful platform than Wix, SquareSpace or Weebly but are daunted by WordPress, we can take the stress out of it by handling all of the setup and routine maintenance tasks. All you need to do is put in your content and decide on your template (or design your own if you have a designer / want to work with one of our partners).
If you are a digital nomad and want to reduce the time that you are spending on maintaining your website and increase the time you have to travel the world, that’s what we do best.
If you just want a faster website, we are the WordPress host for you. We haven’t found a single WordPress website yet that we couldn’t speed up after migrating it to our cloud servers, and if we can’t improve the performance of your WordPress site, we’ll give you 12 months hosting free of charge if you decide to stay with us anyway. If not, we’ll migrate your website back to your old host for you and give you a full refund.
It isn’t just me anymore.
As you might have guessed by now, we are more than just a team of one. I’ve employed people in other businesses I’ve had in the past, but it’s always been a challenge for me. AutoPilot changed that. We now have a team of four (including me). We are growing and we want to help you grow too, or travel the world. Whatever your goal is, we want to help you achieve it by taking management of your website and hosting off your plate. We’ve got your back.
Does your current web host help you do this?
No guarantees on where you will be next, but our goal is to help you achieve your goals. Also, if you’re an Aussie and you’ve never been to Uluru, we really need to talk.
So that’s our story. Where will your story take you?
P.S. If you ever find yourself in the Solomon Islands, don’t pass up a chance to try a freshly cut coconut, literally straight from the tree.